Denim fashion brand, Wrangler Jeans is set to partner with top PFP NFT project, DeadFellaz. This is not the first time Wrangler Jeans is venturing into the world of NFTs however, DeadFellaz is looking to build a lasting partnership with the brand.
DeadFellaz X Wrangler: Cowboys + Zombies
DeadFellaz announced the partnership that will see an intertwine of Web2 and Web3 via a tweet that was also retweeted by Wrangler Jeans’ official account. The popular zombie-themed NFT collection will be looking to add some denim and cowboy style to their brand. Furthermore, they also stated that they will host a competition to kick off the partnership. The competition allows DeadFellaz fans to work together and win prizes. We have been asked to stay tuned for more information.
This is not the first time Wrangler is exploring the NFT space
Wrangler is not new to the world of NFTs. Earlier this year, Wrangler launched an NFT collection named “Mr. Wrangler” in a partnership with NFT marketplace, LTD.INC and Grammy award winner, Leon Bridges. We expect a lot from its recent partnership with the Horde Mother’s NFT creation.
Fashion Brands have continuously explored the NFT space
Notable fashion brands have gone beyond traditional fashion concepts to explore new fashion ideas and technologies, this would include the use of NFTs. For instance, Gucci is one fashion brand that has recently ventured into NFTs. Likewise, Prada and Burberry. We will ensure to keep you updated on this blooming partnership between DeadFella and Wrangler Jeans.